Marketing Impact Blog

[VLOG] The Traditional Content Funnel is D.E.A.D.

[VLOG] The Traditional Content Funnel is D.E.A.D.

3 MIN READ

Thanks for checking out this week’s episode. If you clicked on today’s topic, then I’m sure you’re asking the same question we are: Does the traditional content marketing funnel still work? The answer is an emphatic NO. Funnels like this one are a dime a dozen and for...

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Marketing Benchmark Report 2020

Marketing Benchmark Report 2020

1 MIN READ

Marketing leaders from across industries have shared insights with us so you can benchmark best practices in the areas of Marketing Strategy, Content Marketing, Account-Based Marketing, Budgeting and Success Measurement. Here, we're taking a look at one of the leading...

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Marketing Benchmark Report 2020

1 MIN READ

Marketing leaders from across industries have shared insights with us so you can benchmark best practices in the areas of Marketing Strategy, Content Marketing, Account-Based Marketing, Budgeting and Success Measurement. Here, we're taking a look at one of the leading...

[VLOG] The Pros & Cons of Different B2B Event Models

4 MIN READ

I’ve been working in the events industry for longer than I care to mention, cough… 20+ years! I’m a strong believer in the value of events and the ROI face to face marketing provides.  I’ve produced and marketed ALL types of events, so I feel like I’m in a unique...

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[VLOG] The Pros & Cons of Different B2B Event Models

[VLOG] The Pros & Cons of Different B2B Event Models

4 MIN READ

I’ve been working in the events industry for longer than I care to mention, cough… 20+ years! I’m a strong believer in the value of events and the ROI face to face marketing provides.  I’ve produced and marketed ALL types of events, so I feel like I’m in a unique...

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